SEO, GEO & UX Specialist

Description

Dils is an international real estate group operating across Italy, the Netherlands, Portugal, Spain and France, driving sector transformation through innovation and digitalisation. With more than 700 professionals and offices in Milan (headquarters), Amsterdam, Lisbon, Barcelona, Paris and several other European cities, the group supports corporates, investors and private clients across the Office, Retail, Logistics, Hospitality, Living and Residential sectors.

Building on more than 50 years of heritage in Italy, Dils rebranded in 2021 and has since expanded into the Netherlands (2023), Portugal (2024), Spain (2025) and France (2026), identifying Germany, Poland and the UK as its next strategic growth markets. The group’s integrated model is underpinned by an in-house Transformation Team dedicated to technology, innovation and research, alongside a structured social responsibility approach focused on creating long-term value in the communities where it operates. Learn more at https://dils.com/en/

In Spain, Dils operates under the brand Dils Lucas Fox for the Residential & Living sector, reflecting its deep local expertise in luxury real estate. For other sectors such as Hospitality, Offices, Retail, Logistics, and Capital Markets, the company continues to operate as Dils, fully leveraging the strength and capabilities of the international Dils network.

This dual-brand approach allows teams to combine specialized local knowledge in Residential & Living with the global reach and resources of Dils across multiple sectors. Backed by scale, capital, and a long-term vision, Dils Lucas Fox is entering a phase of accelerated growth, expanding its teams and offering exposure to multiple markets and sectors across Europe.

Responsibilities

Role Mission

We are looking for an SEO, GEO, and UX/CRO specialist to lead the company’s organic growth.

The role will be responsible for increasing qualified traffic, leads, and conversions through the organic channel, working cross-functionally with the Performance, CRM, and Product teams.

Main Responsibilities

SEO Strategy

• Define and implement the SEO strategy in national and international markets, in collaboration with an SEO agency.

• Conduct keyword research and identify growth opportunities.

Web Projects

• Continuously analyze potential improvements for the website with the goal of increasing traffic and conversions.

Content & Positioning

• Define the content strategy (transactional and informational).

• Optimize existing and new content on the Website and Blog.

• Ensure alignment with search intent and business objectives.

GEO (AI SEO)

• Optimize visibility in search engines using AI (Google AI, ChatGPT, Claude, etc.).

• Adapt content and structure to improve presence in these environments.

UX & CRO

• Improve user experience and conversion rates.

• Optimize landing pages, property pages, and forms.

• Identify friction points in the conversion funnel.

Analysis & Reporting

• Monitor traffic, rankings, leads, and conversions.

• Analyze results and propose continuous improvements.

Requirements

Requirements

• Previous experience in SEO.

• Knowledge of SEO for AI environments (GEO).

• Technical SEO, content, and analytics knowledge.

• Experience with international projects.

Tools

• Google Search Console

• GA4

• Ahrefs / Semrush

Languages

• Spanish

• English

Key Competencies

• Business- and results-oriented mindset.

• Analytical skills.

• Proactivity and autonomy.

• Teamwork.

Benefits

Benefits

• Full-time permanent contract.

• 23 days holiday per year on full-time basis + 2 personal days.

• Employee Meal Ordering Benefit

• Weekly language classes, during working hours (all paid by Dils Lucas Fox).

• Discounts and incentives for well-known brands of clothing stores, sports, travel, and much more.

• Extensive initial & ongoing training.

• Being part of a constantly growing company & multicultural team, with endless opportunities for career development.

• A modern, international & professional working environment.

At Dils Lucas Fox, we celebrate DIVERSITY in all its forms and are committed to fostering an inclusive, equitable, and welcoming workplace.

We value the unique perspectives that people bring through their different backgrounds, cultures, genders, ages, abilities, and experiences — because we believe that diversity drives creativity, innovation, and excellence.

We encourage applications from all qualified individuals, regardless of gender, sexual orientation, age, nationality, ethnic origin, religion, or disability.